Consumers expect responsible timber sourcing, retailer survey shows
ASDA survey shows that more than 90% of consumers agree that wood-based materials should be sourced from sustainably managed forests.
Consumers expect responsible timber sourcing, retailer survey shows
12 November 2014 News
In the run-up to next week’s PEFC Stakeholder Dialogue on Engaging Consumers in Sustainability, a survey by ASDA, one of the UK’s leading retailers, shows that more than 90% of consumers agree that wood-based materials should be sourced from sustainably managed forests.
According to the survey, 91% of all respondents strongly agreed or agreed that wood and paper based products should be sourced from sustainably managed forests, and an almost equal number, 90%, agree that packaging should be sourced responsibly.
In addition, the majority of respondents (59%) prefer for responsibly sourced products to have an easily identifiable label, such as the PEFC label.
Laura Babbs, Sustainability Manager at ASDA, will outline these and further survey results, and the benefits ASDA derives from them, at next week’s PEFC Stakeholder Dialogue. Register today to listen to her and other renowned speakers providing their perspectives on “Addressing Deforestation: joining forces to stimulate demand for sustainable forest products” on 20th November 2014 in Paris, France.